February Freelance Challenge: Replays

Welcome! Here you’ll find the recorded video training sessions for the February Freelance Challenge.

The recordings are posted in chronological order. Just keep scrolling down the page until you find the one you’re looking for!

*These replays will be available only through Monday, March 3rd.


Step 1: Find Your Teaching Superpower

You'll learn how to narrow your focus to a more specific niche, based on your personal teaching "superpower." You'll kick off the challenge by answering the question: "Who is my ideal client?"

LIVE WORKSHOP: Monday, February 24th at 11am Eastern/ 4pm GMT

✅ To officially complete Day 1, take these action steps:

1️⃣ Post your niche idea in the community to share it with your fellow February Freelancers and get some feedback from me. Tell us... who is your ideal client/ student? How do you want to help them?

2️⃣ Write down THREE things you could do to reach out (or at least become more visible) to potential clients in your speciality area/ niche. Push yourself to think big! For example, if my niche is in hospitality, I could reach out to local hotels to let them know I specialize in English for hospitality, and offer my contact information to any employees who may want to improve their English skills.

3️⃣ Choose ONE of your ideas from above... and ACT on it! Don't worry about rejection - not everyone will say yes, and that's ok! The key here is to get more comfortable putting yourself out there to start making connections in your area of specialization.

🙋 Any questions? Join the February Freelance Challenge community and post them there!

Step 2: Craft Your Offer

In this training session, you’ll brainstorm what you can teach and how you can teach it (trust me, there are more possibilities than you think!) and you’ll start to bring your initial offer into focus. We'll talk through the logistics, the details, the pricing, the challenges, and the benefits! You’ll answer the question: "What can I offer to help my ideal clients?"

LIVE WORKSHOP: Tuesday, February 25th at 11am Eastern/ 4pm GMT

✅ To officially complete Day 2, take these action steps:

1️⃣ Go through the process described in the Day 2 video lesson to outline your initial offer idea.

2️⃣ Choose one module from your outline, and consider the lessons you would include in it and how you would deliver the information.

3️⃣ Post your offer idea in the community to share it with your fellow February Freelancers and get some feedback from me. Tell us... what kind of course would you like to create? What would the course objectives be? If you're teaching one to one, you can share what the "student journey" would look like for your clients

🙋 Any questions? Join the February Freelance Challenge community and post them there!

Step 3: Set Up Your Platforms

Let's untangle your tech! We'll determine what exactly you need for your offer and then look at easy (and affordable) options for a website, course platform, and anything else you might need. And don't worry... even if you're tech-challenged, I'll show you how to make this work for you! You'll answer the question: "Where will I set up my ‘home base’ online?”

LIVE WORKSHOP: Wednesday, February 26th at 11am Eastern/ 4pm GMT

✅ To officially complete Day 3, take these action steps:

1️⃣ After watching the Day 3 video training, consider what platforms you'd like to use. Go to any of those websites (search for them if you don't have a direct link) and spend a few minutes checking out pricing plans, options, and details.

2️⃣ Unless you already use a different platform, sign up for New Zenler's free plan and start exploring the website builder and email platform. There's a bit of a learning curve, so be patient with yourself! 

You can also create an account at https://tutorials.newzenler.com/ and use all of the helpful resources they have there. If you scroll down to the "On Demand" section, you'll find a ton of practical videos.

3️⃣ Post any questions you have about platforms and set up in the community and I'll do my best to help you out!

4️⃣ Bonus step: If you're looking for more personalized support with your setup and tech, check out Online TEFLpreneur. It includes step-by-step tech setup walkthroughs and full web page templates.

🙋 Any questions? Join the February Freelance Challenge community and post them there!

Step 4: Magnetize Your Marketing

You've got the teaching skills... it's time to learn how to to sell them. We'll go through simple but essential marketing strategies so you can get eyes on your offer and attract the right students. It’s time to answer the question: "How will I find clients?'

LIVE WORKSHOP: Thursday, February 27th at 11am Eastern/ 4pm GMT

✅ To officially complete Day 4, take these action steps:

1️⃣ After watching the Day 4 video training, make a list of where your ideal clients might "hang out." Push yourself to think outside the box a little bit!

2️⃣ Make a list of possible "freebies" you could offer to provide value and help your ideal clients. You can refer to the list of options in the video lesson, but you certainly aren't limited to only these options! Start by thinking of as many ideas as you can (without limiting yourself) and then choose your two or three favorites.

3️⃣ If you're feeling ambitious, go ahead and make your freebie! Canva is great for PDFs and graphics, and Calendly is a good option for letting prospective students schedule a free consultation with you. Even if you don't have a website yet, you could still send your Calendly link directly - you can input your availability in advance, and students can automatically book a time slot that works for them.

4️⃣ Take ONE action that will make you more visible to your ideal clients. For example, if you're thinking about teaching academic English, can you reach out to community colleges or local high schools and market yourself as a tutor? Or if you're interested in helping Spanish-speaking students, can you join Facebook groups for Spanish speaking expats in various cities?

Post your freebie ideas in the community if you'd like my feedback.

🙋 Any questions? Join the February Freelance Challenge community and post them there!

Step 5: Master Your Mindset

The final piece of the puzzle is… you! We'll dive into one of the most important yet underestimated factors in your success as a freelancer: your mindset. You'll learn why this matters and how to cultivate an attitude of proactivity and success. No need to answer the question “What are you waiting for?” — you’ll be off and running as a freelance teacher!

LIVE WORKSHOP: Friday, February 28th at 11am Eastern/ 4pm GMT

✅ To officially complete Day 5, take these action steps:

1️⃣ Brainstorm your limiting beliefs. Start by listing 3 beliefs - maybe the first 3 that come up or the 3 that feel the "heaviest" or the most pressing. If you can't think of what yours might be, try saying a few statements as if you really mean them, such as: "Students are lining up to work with me" or "I can charge $60/ hour for my lessons." Then see what your knee-jerk reaction thought is (i.e. "It's impossible to find students!" or "No one will pay that much!") Those initial reactions are most likely limiting beliefs. 

2️⃣ Once you have your 3 limiting beliefs, really look at them and see if you can break them down. Why might this thing NOT be true? Can you think of any evidence to refute it? Is there another way to look at it? What could happen if you didn't let this thing hold you back? Is this belief really based in reality, or is it your primitive survival brain trying to keep you in your comfort zone?

Now rewrite each one so that it becomes a positive affirmation.

For example, "No one will pay enough for what I'm offering" could become, "If I demonstrate the value of my offer, the right clients will be thrilled to pay whatever I charge!"

3️⃣ If you would like support and encouragement from me and your fellow Feb Freelancers, post your limiting beliefs AND the way you transformed them in the community!

4️⃣ Bonus - if you're wondering whether Online TEFLpreneur is a good fit for you, send me an email (info@teflhorizons.com) or leave a comment below and let's talk about it! There are currently only 6 spots left in this cohort. 

🙋 Any questions? Join the February Freelance Challenge community and post them there!